/ Our Story



/ Our Story



OUR STORY

There's ambition in these waters


The Bluefin Group is an innovative e-commerce business, with acclaimed international export & online retail expertise. From humble, yet fiercely driven beginnings we have seen astronomical growth & a rapid rise to being key players in each sector that we operate in.


1991

OUR STORY

An Ideal Setting


You could say that being based on a big hill in Yorkshire is the ideal setting for lofty ambitions, looking down on mill towns renowned for their enduring industry, hard graft and grit. It’s perhaps fitting that the world’s woolen goods were once produced in this region and exported on a grand global scale.

Our network of team members operates from West Yorkshire, to Barcelona, to Vancouver, to East Asia and beyond. In the last few years we have grown from a staff of four in a home-office to over fifty employees, split between the continent and our modern purpose-built office facility in the Calderdale hills.


bluefin fitness vibration plate range

2013 / Bluefin Fitness launches, specialising in fitness vibration platforms.

bluefin sup kayak

2013 / Bluefin Kayak launches, producing sit-on-top kayaks.

1991
bluefin sup paddle board

2018 / Bluefin SUP launches, producing Stand Up Paddleboards worldwide.

bluefin active fridge mini

2018 / Bluefin Active launches, offering portable refrigeration products.

bluefin exercise machine

2018 / Bluefin Fitness range expanded to include full home-gym equipment collection.

1991
bluefin sup awards

2019 / Northern Powerhouse Export Awards. Winner of E-commerce category & overall prize.

bluefin sup award

2019 / Ranked #15 in the Sunday Times Fast Track Awards.

bluefin sup award natwest

2019 / NatWest Young Entrepreneur of the Year (North West).

1991
bluefin sup awards

2020 / Ranked #15 in the Sunday Times Fast Track Awards.

1991
bluefin sup award financial time

2021 / Financial Times 1000 Europe’s Fastest Growing Companies.

bluefin sup queen's awards

2021 / Queen’s Award for Enterprise & International Trade.



    "Community is a core aspect of everything we do at the Bluefin Group. From our team members to our customers, the journey doesn't end at the point of purchase - it merely begins."

    Will Vaughan, CEO